While correctly pricing for the current market is still the most important aspect
to selling your home successfully, much more is involved in today's
complicated real estate market.

I do not employ a team of agents getting started in the business, because
every aspect of the sale of your house deserves my personal attention, from
small details such as the placement of the yard sign to photographing and
filming your home to market to today's internet-savvy buyers.

Being associated with an independent brokerage, I the latest advanced
solutions for selling your property.  Many franchise brokers and larger
independents continue to use outdated or ineffective marketing techniques,
which the listing agent is forced to pay for, passing that cost on to you.  The
best example of this is print advertising.  Read more about this in my
marketing philosophy.  Be sure to ask me about this when considering listing
your property for sale.
According to a recent study by the National Association of Realtors®, almost 90
percent of home buyers start their home search online.  I specialize in high
visibility online marketing that the largest real estate companies in our area fail
to deliver in an effective way.

With the sale of such a large financial asset on the line, the responsibility at
hand is far too important to simply choose a friend or the local real estate
"luxury" brokerage.  The majority of the marketing effort for the sale of your
property should be allocated to where today's Sarasota-area home buyers in
all price ranges are looking: on the internet.

While the big box brokerages in our area spend considerable money and effort
promoting their websites, the fact is the vast majority of home buyers search
Realtor.com first, or prefer to search all MLS listings themselves, using an
MLS
solution much like I employ here on my website.  Over the course of a one
week period, this website regularly receives visits from over 30 countries and
50 major metropolitan areas.

All calls and website inquiries for your property listing are routed to me directly.  
Prospective buyers who see the "For Sale" sign in your yard can instantly view
video of the property on their smart phones or tablet computers like the iPad
while still in the car, without having to make a call.  I have my own mobile app,
because mobile internet usage is increasing tremendously.  
It's my belief that the largest real estate companies in our area are
ineffectively using the internet to market properties by employing excessive
techniques to cull private information for marketing purposes.  Attracting a lot of
internet traffic to a website is one thing, but turning them away by requiring a
log-in to view properties or create an "account" turns off the savviest online
homebuyers..

The video below will blow you away with how the internet actually has impacted
our daily lives and the business environment.  You sure won't see anyone
making videos like this for agent caravans, Open Houses, catered Realtor
Open Houses, email blasts, glossy magazines, or newspaper advertising.
Get a free Sarasota home valuation
free home valuation
Tips for selling your Sarasota short sale
sellling short sales
My technology edge sells homes
technology edge
See how video showcases Sarasota FL real estate
virtual walkthrough
my pro team
See my marketing philosophy for Sarasota, FL real estate
marketing philosophy
Potential buyers find my site
a valuable resource for
Sarasota, FL real estate.
search the site
Lost?  Go to my sitemap
Sarasota beachfront condos
Beachfront Sarasota homes for sale
Best Sarasota real estate deals
Downtown Sarasota condos for sale
Sarasota luxury estates and fine homes for sale
Sarasota real estate foreclosures
Sarasota golf homes for sale
Sarasota lots and land for sale
Sarasota short sales
Your name:
Your email address:
Your phone number:
Message: